Category Archives: Human behavior

Why you should take naps during the day

As kids, we all take naps during the day. We know it’s good for us. Yet somehow, we fail to notice that adults would benefit from naps just as much. Sleep is one of the best things you can do for your mind, your body, your productivity and wellbeing. This is the time when you…

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The Mysterious Halo Effect… Finally Revealed

Why pretty people have it easier in life. They do. No matter what we like to say, the truth is that we are more willing to listen to, follow and help people we find attractive. And we will often go above and beyond to do it. The power of good looks doesn’t end here. We…

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3 Most Common Mistakes People Make When Trying To Persuade Others [video]

We try to influence others every day. When we ask for a discount in a shop. When we want to watch the movie we like with others, when we present a new idea to our boss. You might have come across books and training about persuasion. But despite all that knowledge, you are still not…

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Training Adults by Psychology For Marketers

8 Rules for Training Adults Effectively

If you think it’s easy to train adults, think again. We come with a whole set of learned habits, behaviors and traits that make us a challenging target for any trainer or coach. To teach an adult new skills and knowledge, you need to first understand how adults learn. When thinking of trainings, we usually think…

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Vision board – a secret, yet extremely easy, shortcut to achieving your goals

Everything you can imagine is real. – Pablo Picasso The game is about to begin. It’s going to determine your future. You need to win. You MUST win. 10 minutes left…. If it was you about to play the most important game of your life, what would you do in these 10 minutes? I can…

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Best motivational speeches of all time

What makes some speeches the best motivational speeches ever? The secret finally revealed… Have you ever wondered how can some people get the crowds to follow them? Get thousands of people excited about their idea and ready to act? No, it’s not because these people are born with exceptional skills for public speaking. The ability to…

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How to build self confidence

12 ways to build self-confidence

We all want to feel confident, we know what benefits it brings, but how do you become confident if you’re currently not? What a non-confident person can do to build self-confidence? Being self-confident has many benefits. It helps you perform better, get noticed and appreciated for your work, it gets you a promotion and a raise. It…

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How to use cognitive biases for effective marketing

  There are certain shortcuts in our brain that can determine our behaviour… without us knowing about it! What if those shortcuts work against you? What if they block all your business efforts? You sales? Now imagine having them work FOR you. Imagine having the knowledge to turn cognitive biases from your adversaries into your…

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Expressing Gratitude

Countless benefits of expressing gratitude. Make it your habit to experience them yourself.

How often do you take time to appreciate and express gratitude for things and people in your life? If not often enough, than you might be missing out on the enormous benefits gratitude is known to bring. Back in high school I achieved sometimes great. I fought against all the obstacles to get it. I was proud of…

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What’s a ‘sleeper effect’ and how does it affect how much money you’re making

What’s a ‘sleeper effect’ and how does it affect how much money you’re making

If you ever read anything about influencing others and making them do what you want, then you probably know one crucial thing you need to do to succeed: leverage the momentum. Once you hook a potential customer, you need to keep them engaged. You don’t want to lose them now. If you do, you won’t…

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